About us

Why we're here?

We believe progress shouldn't be reserved for the few.

 Konzept

That’s how we make progress available to everyone.

Great outcomes happen when every professional has access to the thinking, structure, and clarity they need — not just the ones with a consulting budget.
But traditional consulting was never built for that.
It’s slow to start, expensive to scale, and only available to those at the top.
We saw organizations relying on traditional models that didn’t scale — leaving professionals without the support to move forward.
We founded Visorway to change that.
To turn expert consulting into infrastructure — always-on, scalable, and accessible to every professional.
With AI Advisors trained by real consultants and powered by proven frameworks, we bring strategic quality and execution speed to the hands of those who need it most.
Everywhere. Anytime.

Our values

Our actions at Visorway are based on these four core values.

We Value Openness:Transparency is the cornerstone of trust, and we cultivate it by maintaining open, honest communication and clear accountability in everything we do. By sharing knowledge, processes, and decisions, we empower everyone to move forward confidently and collaboratively.

We Strive for Excellence: Excellence is our guiding principle, reflecting our commitment to deliver world-class solutions that exceed expectations. We hold ourselves to the highest standards, continually pushing boundaries to inspire innovation and foster lasting impact.



We Foster Loyalty: Loyalty is the foundation of our enduring partnerships, reflecting our unwavering commitment to our clients, partners, and team. By standing by those who trust in us, we nurture relationships that foster mutual respect, growth, and shared success.

We Empower People: Whether within our own team or across client organizations, we provide the tools, resources, and opportunities needed to unlock potential, drive innovation, and succeed in a competitive world.

Founding Team

Visorway combines of expertise in consulting, startups, digitalization, and a strong network in IT and business.

Jan Appenzeller

Jan Appenzeller
Co-Founder

As Technology Lead, Jan - MSc Business Administration - architects the AI infrastructure and expert-agent workflows that enable scalable, AI-powered consulting. He previously founded drei-de.ch and grew it into Switzerland’s leading zero-asset 3D-printing platform. Earlier, he built digital solutions at BMW Switzerland and led organizational change initiatives at Alpiq's IT.



Genc Shala

Genc Shala
Co-Founder

Genc is Sales Lead, driving sales and business development. With extensive consulting experience in sustainability and ESG strategies and a background in private equity with an ESG focus, he combines technical expertise (M.Sc. Engineering) with strong business acumen.



Baton Shala

Baton Shala
Co-Founder

As Product Lead, Baton is responsible for Visorway’s core product: the Consulting Agents. He holds a Master of Science in Engineering and brings several years of experience in management consulting with Eraneos in Zurich, as well as in strategic procurement at Alpiq.



Partners

Our Partners shape their domains and deliver excellence across all services.

Sezer Kula

Jennifer De Capitani
Partner Sourcing Advisory

As Partner Sourcing Advisory at Visorway, Jennifer shapes and validates all services in our Sourcing Advisory Domain. With her proven expertise in public procurement, strategic sourcing, and advisory work — including guiding organizations through complex tenders and procurement transformations — she ensures our services reflect real-world excellence.



Advisory Board

Guided by leaders who know what excellence requires.

Sezer Kula

Sezer Kula
Advisor

As Advisor at Visorway, Sezer shapes the platform’s strategic and AI advisory direction. He is Director Security Strategy at Richemont, served as Head of Digital Strategy & Innovation at eraneos, and was a Senior Manager at PwC, focusing on digital transformation and risk in financial services.



Sezer Kula

Nexi Bicaj
Advisor

Nexi advises Visorway on go-to-market strategy, enterprise sales execution, and scaling operations for sustainable growth. He is a strategic sales leader who helped scale DeepL from 170 employees to over 1,100 while driving revenue growth from €10M to €300M



Do you want to be part of this team?

Join Visorway and help shape the future of AI-powered consulting with us!